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Case Study

Hollywood Hair

In July 2024, Polish brand Hollywood Hair came to Quick Brown Fox PR to help launch their first salon in the UK and raise awareness of its innovative, confidence-boosting hair extensions that are redefining beauty standards.

Hollywood Hair is a Polish hair extension brand who came to Quick Brown Fox PR in July 2024 looking to raise brand awareness and be launched to the UK media and Influencer market.

The brand was born out of a personal passion to elevate beauty standards and break the taboo surrounding hair extensions.

By offering innovative and seamless hair extension solutions, Hollywood Hair has revolutionised the market, making hair extensions fashionable.

With a commitment to quality and client satisfaction, Hollywood Hair is dedicated to empowering individuals to feel beautiful and confident with flawless, shiny, natural-looking hair.

Hollywood Hair came to Quick Brown Fox PR in July 2024 looking to raise its brand awareness across B2C media.

The Strategy

We worked closely with Hollywood Hair to launch them to the UK B2C media, Influencers and content creators, creating pitches on trending events such as the Victoria Secret Show and seasonal hair trends.

We arranged comments from founder Klaudia on red carpet events and trending topics.

Built strong relationships with key journalists for regular features in publications.

Worked with huge Influencers on a long-term basis.

We leveraged key calendar dates such as Christmas and created exciting pitches like “Year-Round Hair Care: Expert Tips for Healthy Hair in Every Season”.

The Results

Secured Hollywood Hair national features in huge B2C publications such as The Sun, MSN, Yahoo, and GB News.

Reached millions of readers monthly.

Worked with incredible Influencers such as Trewley Precious, Laura Budryte and Naomi Isted, reaching 1 million viewers in total.

Began to build a long-term Google search presence.